Olena Adam is a multidisciplinary artist whose practice bridges street photography and design. Passionate about observing cities and people, she seeks to capture fleeting, unrepeatable moments that tell stories of human connection, solitude, and the hidden poetry of everyday life. Her street photography is defined by a deep sensitivity to atmosphere, light, and the subtle gestures that often go unnoticed, transforming the ordinary into timeless visual narratives. Alongside her photographic work, Olena is also the founder of @olena.adam.gallery and creator of the Festan — a distinctive garment concept inspired by kimono, abaya, and European couture traditions. This dual artistic path reflects her vision of art as both wearable and visual storytelling, rooted in cultural heritage, craftsmanship, and a fascination with the beauty of the moment. Based between Ukraine and international art hubs such as Dubai and Europe, Olena continues to explore the intersections of daily life, memory, and artistic expression, resonating with collectors and audiences worldwide.